Tamil Film Producers Seek Ban on Early Reviews: Will It Boost Box Office Collections?
In today’s digital age, social media is flooded with movie reviews within hours of a film’s release. While some audiences praise films, others often criticize them, highlighting flaws and giving poor ratings. This wave of mixed reviews is believed to directly impact a movie’s earnings. However, this trend might soon come to an end.
Petition Filed After ‘Kanguva’s Release
Recently, the Tamil Film Active Producers Association (TFAPA) filed a petition in the Madras High Court regarding movie reviews. The petition demands that no reviews of any film should be published for at least three days after its release. TFAPA seeks a ban on all film reviews during this period. The petition was filed shortly after the release of South superstar Suriya’s film Kanguva.
Request to Tamil Nadu Government
As per media reports, the Madras High Court is set to hear the petition today, December 3, 2024. TFAPA has urged both the central and Tamil Nadu governments to issue guidelines for film reviews. The association claims that negative reviews harm a film’s box office performance, forcing producers to struggle with financial setbacks.
Potential Boost in Box Office Revenue
TFAPA believes that implementing guidelines on movie reviews can help reduce the financial losses faced by filmmakers. It could also lead to a significant increase in the revenue of all films, as the initial box office collection would not be influenced by premature negative feedback.
Heavy Investment in ‘Kanguva’
Directed by Siva, Kanguva was a massive project where the entire team worked diligently to deliver a top-notch cinematic experience. Hollywood action experts were hired to design stunning sequences, and great attention was given to the actors’ looks and every scene. Despite these efforts, the film struggled at the box office due to poor reviews on social media shortly after its release.
The outcome of the petition could set a significant precedent for how films are reviewed in the future. Will this move bring relief to producers or spark new controversies? Only time will tell.
